Is Apple Working On An E-Book Reader?

If music was sentient, it can thank the iPod for leading the way to making it portable. Thanks to Apple's creation, people can enjoy music wherever they go. It's too bad that the iPod doesn't have a literary counterpart. While e-book readers have appeared in the past, none of them became popular. Regarding that, Amazon has a proposal via the Kindle.

Those were my words a couple of days ago regarding the Amazon Kindle. I just find it strangely coincidental that using "Apple" and "Kindle" in the same sentence would bring me to a prediction on ExtremeTech. You see, Steve Jobs recently gave an interview with the New York Times. Here's what he had to say about the Kindle:

"Today he had a wide range of observations on the industry, including the Amazon Kindle book reader, which he said would go nowhere largely because Americans have stopped reading.
"It doesn't matter how good or bad the product is, the fact is that people don't read anymore," he said. "Forty percent of the people in the U.S. read one book or less last year. The whole conception is flawed at the top because people don't read anymore.

Jim Lynch is calling it an announcement that Apple is working on an e-book reader. He says that "if you're at all familiar with Jobs, that comment is a dead giveaway that Apple has an eBook reader in the pipeline. In the past, Jobs has made disparaging comments about competitor's products as a smoke-screen to try and hide what Apple was busily working on behind the scenes."

You can read the source article for further signs that Apple has a reader up its sleeves. If it's true, I have little doubt that it's going to be popular, but will it spark an interest in reading? Will it cause people to hit the books once again?

Source: ExtremeTech

TAGS: Amazon, Apple, Ebook, Kindle, Reader
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